On UN World Environment Day CarbonX Announces Merger with Zerofootprint® Anthony Di Iorio to join as Investor
TORONTO (PRWEB) June 05, 2018 -- In honour of United Nations World Environment Day, CarbonX Personal Carbon Trading Inc. (CarbonX), a company that sources and recasts carbon credits as tokens on a blockchain, has announced a strategic merger with Zerofootprint®, a socially responsible enterprise with a technology platform and rewards currency designed to help companies inspire and reward behavioral change. This partnership will provide individuals and businesses on the CarbonX network with a peer-to-peer carbon trading platform to assess, track, store, and engage in the value of their carbon impact.
Bill Tapscott, CEO of CarbonX, also announced that the company is receiving an investment from Anthony Di Iorio, the founder and CEO of Decentral Inc., and one of the co-founders of Ethereum. Tapscott said: “This investment will allow us to further build out our smart contract platform that enables companies to both achieve carbon neutrality in their operations, products and services via tokenized carbon offsets, and incentivize customers to make carbon-friendly choices.”
Ron Dembo, Founder and CEO of Zerofootprint® said: “Blockchain has some key benefits for carbon offsets which make it a compelling technology. In particular, it improves transparency by tracking the lifecycle of a credit in an immutable way. With CarbonX we will re-engineer our 12-year program of offsetting and rewards and make offsetting more attractive and safer as a transitional means for reducing carbon impact.”
Anthony Di Iorio, Ethereum Co-founder and Decentral CEO and Founder, added: “Individuals and companies are often aware of their negative environmental impact but the correlation between their actions and carbon footprint can be hard to understand. Those who want to create lower carbon footprints can feel like they have little control and cannot affect change. CarbonX’s blockchain platform is the kind of solution that can help with that. I’m pleased to support CarbonX’s mission to empower everyone to combat climate change and make tangible, environmentally-conscious choices.”
Don Tapscott, CarbonX Chairman and Executive Chairman of the Blockchain Research Institute, said: “We are excited to join forces with world leading entrepreneurs such as Ron and Anthony who are recognized for innovation in sustainability and blockchain ecosystem development. On UN World Environment Day we are reminded that global prosperity is at stake — I see fighting climate change as the existential application of the second era of the internet”.
Carbon offsetting has been shown to be one of the most viable and affordable ways for companies to achieve their carbon reduction goals. CarbonX’s Zerofootprint® program to assess and address excess emissions in enterprise operations and supply chains is available today. The CarbonX GOODcoins™ program will launch later this year.
About CarbonX
CarbonX enables enterprise companies to satisfy the growing consumer demand for sustainable business practices. The company sources and recasts carbon offsets as crypto tokens on a blockchain, thereby validating provenance and ensuring the security and immutability of all transactions.
CarbonX’s Zerofootprint® program assesses the carbon impact of products and services, then balances that impact with carbon offsets to certify the carbon neutrality of products and services and assure customers that they are making sustainable choices in their buying behavior. The GOODcoins™ program further engages consumers by rewarding them for choosing Zerofootprint® certified products.
For more information, visit http://www.carbonx.ca or contact [email protected]
About Zerofootprint®
Over the past 12 years, Zerofootprint® has become recognized as the North American leader in delivering social impact programs for businesses, government and individuals. Recognized by the Obama White House, The Clinton Foundation and the Government of Ontario to name a few, Zerofootprint® has assisted over 250 enterprises assess their carbon footprints and take steps to reduce excess emissions and offset. At the same time, Zerofootprint® sought to educate the public and encourage personal behavioral change through the GOODcoins™ rewards program. Today, Zerofootprint's Youth Calculator is part of the learning experience at junior schools across North America. Zerofootprint® was created by Ron Dembo, Ph.D., who earlier founded Algorithmics, a major fintech software company for risk management in the banking and capital markets trading industries.
About Decentral
Created by Anthony Di Iorio and located in the heart of downtown Toronto, Decentral spawned the Ethereum Project, the Jaxx blockchain interface, and has been home to hundreds of blockchain community events. Decentral is primarily focused on Jaxx, the multi-token blockchain interface that allows users to manage their digital assets and provides a unified experience across eight platforms and devices. Decentral’s flagship product Jaxx, enables cryptocurrency buying and selling with frictionless in-wallet conversion. Users are always in control of their keys and Jaxx neither holds nor has access to customer funds. Driven by design and user experience and built with simplicity in mind, Jaxx’s mission is to become the interface to the blockchain world.
For more information, visit http://www.decentral.ca.
Media Contact:
Jane Ricciardelli, CMO
CarbonX
[email protected]
416.367.7300
Jane Ricciardelli, CarbonX Personal Carbon Trading Inc., http://www.carbonx.ca, +1 416 367 7300 Ext: 3, [email protected]
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