OneBillionShirts.org Launches to Create a $100 Million Fundraising Stream for Non-Profit Organizations
Boston, MA (PRWEB) July 19, 2013 -- There’s an old adage that says it’s better to give than to receive, and thanks to the launch of OneBillionShirts.org, people across the country will now be able to have custom T-shirts made, and help those in need at the same time.
“We print custom T-shirts, and then donate 25 cents per shirt to a charity of the customer’s choice,” said Albion Calaj, Co-Founder and CEO of OneBillionShirts.org, the first company to specialize in printing custom T-shirts for the sole purpose of redirecting a portion back to a non-profit charity.
Calaj, who at age 14 was saved from the Kosovo war by charity, went on to explain that OneBillionShirts.org is looking to seize what it believes to be a massive opportunity to raise money and awareness for charities.
The goal, Calaj noted, is to promote charitable giving and eventually donate millions of dollars by implementing a redirection of wealth, all while saving the customer money.
“Just as McDonald’s implemented the Dollar Menu, this company is looking to make conscious capitalism a 'must' throughout the custom apparel industry," Calaj stressed.
The concept, according to Calaj, is simple: Save customers money and donate 25¢ per shirt to a charity of their choice.
The company spokesman pointed out that this “social shift” can donate more money to charitable organizations per year than 95 percent of Fortune 500 companies.
In fact, supporters of OneBillionShirts.org believe the multi-billion dollar custom apparel industry is ripe for disruption as barriers lower and the end product is becoming commoditized.
“The opportunity to step in and cause a colossal change that will eventually impact the lives of millions is just too large to ignore,” Calaj said, before adding, “Our goal is to provide a socially beneficial option while keeping all other variables the same.”
Gregory Berry, Co-Founder of OneBillionShirts.org, pointed out that that with three large volume print facilities across the US, and long-standing supplier and vendor relationships, OneBillionShirts.org is positioned to give consumers a smarter option when purchasing these omnipresent products.
“Your shirts will cost less, be exact, and turnaround time is guaranteed,” Berry said. “You’re basically leveraging an existing order into a way to give back to your favorite charity. The best part about it is that we donate in your name, so you get all the credit.”
As to the quality of T-shirts and service OneBillionShirts.org provides, one customer identified as Mary Long of HESSCO Elder Services, gave it two thumbs up.
“We received the same T-shirt quality as last year’s shirt – except OneBillionShirts saved our organization a lot of money per shirt, and they made a donation to our charity,” Long said.
An additional benefit, Calaj said, is that on the OneBillionShirts.org website, visitors can suggest a charity and once approved, participating charities can become an option for the mandatory donation.
“This gives charities exposure and promotes conscious decision making among consumers,” Calaj said. “Charities can share their link within their sphere of influence and essentially overnight create a new fundraising stream, which was not available yesterday.”
For a 20 second Quick Quote, please visit: http://www.onebillionshirts.org.
About OneBillionShirts.org
OneBillionShirts.org is a socially conscious custom apparel company headquartered in Downtown Boston. The company’s mission is to leverage the multi-billion dollar custom t-shirt industry to create a new fundraising stream for charities worldwide and promote charitable giving among consumers.
The company allows consumers to choose a charity in which 25¢ per shirt will be donated from company profits.
Albion Calaj, OneBillionShirts.org, http://www.OneBillionShirts.org, +1 617-348-0038, [email protected]
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