SAN FRANCISCO, Dec. 21, 2017 /PRNewswire-iReach/
Pixlee, the leading user-generated content (UGC) marketing platform, today announced that it is been selected to join the Shopify Plus Technology Partner Program.
User-generated content is a core part today's online shopping experience. Showing shoppers how real people interact with a product brings the authenticity, social proof, and trust needed to convert shoppers into buyers.
Shopify Plus brands like Morphe Brushes, Lauren James, Leesa Sleep, and Fjällräven use Pixlee to collect, curate, and display user-generated content more efficiently and effectively. Pixlee has found that when online shoppers interact with peer content on a brand's e-commerce channels, they are 2x as likely to buy, and there is a significant impact on average order value.
With Pixlee's pre-built Shopify integration and today's announcement, Shopify Plus customers now have a best-in-class solution to increase site engagement and conversion with UGC marketing.
"The results are in, and UGC is a top priority for merchants wanting to showcase happy customers as an effective component of their marketing strategy." says Pixlee founder and CEO, Kyle Wong. "Our joint merchants are at the forefront of ecommerce innovation and are experiencing revenue growth rates well above the market average."
Both Pixlee and Shopify Plus are committed to providing merchants with a customizable solution without the need for large investments of time, money, or resources. Pairing the two technologies enables sellers to scale ecommerce while increasing consumer engagement and turning social content into revenue.
Investing heavily in AI and machine learning, Pixlee has developed industry-leading technology to help large brands scale their use of UGC and improve efficiency while managing content.
"We couldn't be more excited to welcome Pixlee to the Shopify Plus Technology Partner Program. As a best-in-class user-generated content marketing solution, Pixlee together with Shopify Plus, will further enable the rapid growth and innovation possibilities of our forward-thinking merchants," said Jamie Sutton, Head of Technology Partners, Shopify Plus.
About Pixlee
Pixlee is building the marketing engine behind community driven brands who blend content, community, and commerce. We helps brands to market and sell with real customer photos and videos. The company works with over 160 brands such as Kenneth Cole, Charlotte Russe, and Levi's Jeans to develop a more authentic marketing experience and to create stronger relationships with their most passionate customers. Pixlee's approach has proven to profoundly impact sales: shoppers that engage with Pixlee-managed content are, on average, 2x more likely to make a purchase and have a 6% higher average order value. Based in San Francisco and founded in 2012, Pixlee is funded by Andreessen Horowitz, XSeed Capital, You & Mr. Jones Brandtech Ventures, GS Shop, and Bryan Weiner (chairman of 360i.) For more information, visit http://www.pixlee.com.
Media Contact: Miriam Tremelling, Pixlee, 415-595-5867, miriam@pixleeteam.com
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SOURCE Pixlee
