Pooki’s Mahi Kicks Off 'Find Your Cuppa’ 100% Kona Coffee Pods Campaign to Capture Interest For New Products Premiering at the Emmys
San Francisco, CA (PRWEB) June 30, 2014 -- San Francisco’s 2014 Food & Beverage winner and Business Hall of Fame Inductee Pooki’s Mahi announced today the launch of Find Your Cuppa’ 100% Kona coffee pods campaign to generate brand awareness and capture interests for the new 100% Kona coffee pods products. Customers who sign up on the interest list will be able to purchase 100% Kona coffee pods for $49.99 with free shipping.
“One of our top product goals in 2014 for Pooki’s Mahi is to have 100% Kona Coffee (Decaf and Caffeinated) coffee pods at an affordable price. Today you can purchase Kona coffee pods from Amazon between $2.75 - $5.00 per pod. Add an average of $12.50 for shipping cross-country.
I’m proud to announce that Pooki’s Mahi will launch the 100% Kona coffee pods in Decaf and Caffeinated) in September. Each standup pouch will have 24 coffee pods and is priced at approximately $39.99. This works out to $1.67 per pod with free shipping to the lower 48 states. We partnered with one of Hollywood’s event producers to debut this product to celebrities, athletes, musicians and Hollywood’s finest,” says Pooki’s Mahi’s CEO Les Magsalay-Zeller.
She explains, “Our customers want Pooki’s Mahi’s Kona coffees in coffee pod form without sacrificing quality. We spent over a year sourcing Kona coffees from Hawaiian coffee farms located on the Big Island for the pilot. Pooki’s Mahi’s curated 100% Kona coffees collection was piloted with several business clients in etail, hotels, spas, gourmet cooking institutes and celebrities. I’m proud to announce that we’ve nearly sold out our 100% Kona coffee pods collection.
Our success wouldn’t have been possible without the continued support from our partners in product, manufacturing, event producers and media for execution against a comprehensive Go-To-Market strategy.”
Pooki’s Mahi’s 100% Kona coffee pods:
•100% Kona coffees in Private Reserve or Estate Extra Fancy grades are used in Pooki’s Mahi’s 100% Kona coffee pods.
•The 100% Kona coffee beans have won or placed in Hawaii’s coffee cupping competitions.
•Available in 100% Kona coffee pods Caffeinated or 100% Kona coffee pods Decaf
•Introductory price $39.99 for 24-count single serve 100% Kona coffee pods for use in single serve coffee makers. This is $1.67 per pod.
•The $39.99 price includes free shipping to the lower 48 states.
Reserve your cuppa’ Pooki’s Mahi’s 100% Kona coffee pods (Caffeinated or Decaf) before it’s sold out.
For use in 1.0 and 2.0 single serve coffee makers. Pooki's Mahi, The PMO Practice, and Matcha Matcha Man are trademarks of Pooki's Mahi.
The Academy Awards® is a registered trademark of the Academy of Motion Picture Arts and Sciences®. The Gift Suites where Pooki’s Mahi’s products are show cased are not authorized by and is not associated with the Academy of Motion Picture Arts and Sciences®, The Academy Awards®, or any of its official partners or vendors.
About Pooki’s Mahi:
Pooki’s Mahi is a Silicon Valley-based private label manufacturing and online etailer offering exotic 100% Kona coffees, award-winning teas, sweeteners, gourmet salts, macadamia nuts and other specialty food products at reasonable prices. Since its online launch in 2013, Pooki’s Mahi products have been a favorite of customers, charities, celebrities and athletes and have been featured at red carpet events including Celebrity Gift Suites and Celebrity Poker tournaments. The products have been endorsed by many celebrities and athletes and seen on several television shows. Most recently Pooki’s Mahi products can be seen on the show “Boys Before Friends,” which airs on Viki.com.
Pooki’s Mahi, founded by Silicon Valley High Tech Executive Leslie Magsalay-Zeller, started with exotic coffees rated 95+ by Coffee Review from the world’s champion roastars and baristas and teas rated 90+ points by World Tea Ratings from the world’s champion brew masters. Today, their product offerings include a deluxe assortment of macadamia nut products, drink sweeteners like brown rock sugar, various gourmet salts and mcuh more. For more information on Pooki’s Mahi selection of exotic coffees, teas and other gourmet food products, visit http://pookismahi.com. To keep up with Pooki’s Mahi news an access special offers, join our email list and follow us on Facebook and Twitter (@pookismahi).
Contact Information
Pooki’s Mahi
Pr(at)pookismahi(dot)com
PR & Media, Pooki's Mahi, http://pookismahi.com/pages/contact-us, +1 888.867.8717 Ext: 102, [email protected]
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