Primary Research Group Inc. has published Law Firm Use of LinkedIn, ISBN 978-157440-290-2
New York, New York (PRWEB) April 30, 2014 -- Law Firm Use of LinkedIn looks closely at how law firms use various features of LinkedIn, including paid ads, video ads, InMail, invitations, participation in LinkedIn Groups and other features of the most important social networking site for lawyers. The report includes hard data on the number of LinkedIn followers per firm, and of spending on various LinkedIn services. The study also details the policies of different firms on developing LinkedIn profiles, frequency of updating or posts, and use of LinkedIn visitor metrics for marketing purposes. The study helps firms to answer questions such as: What really works on LinkedIn for law firms? How important is LinkedIn vs other sites such as Google+ or Twitter?
Data in the report is broken out by size of law firm and by other useful variables such as the extent of firm revenues from litigation, and the main audience for the firm’s services (individuals, big business, medium-sized business or small business).
A pdf version of the study is currently available from Primary Research Group ($98.00) and a print version is in production and will be ready to ship on May 15th, 2014 and can be ordered now. Site licenses are also available. Primary Research Group reports and studies are also available through most major book distributors and research report venues. For a table of contents, free excerpt and list of participants, or to place an order, view our website.
James Moses, Primary Research Group, Inc., 212-736-2316, [email protected]
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