Prism Global Marketing Solutions Receives HubSpot Impact Award at INBOUND 2015
Phoenix, AZ (PRWEB) September 16, 2015 -- HubSpot, a leading inbound marketing and sales software company, recently announced winners of the 2015 Impact Awards at its annual INBOUND Conference in Boston, MA. The HubSpot Impact Awards celebrate agencies, both domestic and international, that have demonstrated exceptional growth in the inbound marketing space over the past year.
Prism Global Marketing Solutions, a HubSpot Gold Partner in Phoenix, AZ, is excited to announce that they received the 2015 HubSpot Impact Award for Services Innovation of the Year. This award recognizes creative uses of HubSpot, in addition to HubSpot’s featured integration partners, to deliver value, return on investment, and innovative marketing campaigns for their clients. Prism Global Marketing Solutions was also awarded third in North America for Best Client Onboarding utilizing the HubSpot platform.
Prism Global Marketing Solutions utilizes HubSpot’s featured integrations with many of their clients. The client work featured for this award was with one of their key clients, Avella Specialty Pharmacy. As a specialty pharmacy, the objective of Avella Specialty Pharmacy’s content is to help educate and guide their target audience, primarily healthcare providers and patients. Because of the nature of their industry, Avella’s content is not just for a one-time decision to trust the specialty pharmacy, but a decision for a provider or patient to trust Avella through what is typically a very difficult time for the individual or family.
Avella needed to find a solution for their content that would quickly help to reach the right target audience at the right time. For this reason, the HubSpot integration with UberFlip, a leading content marketing software company, was a good fit given the goals and needs of the marketing department.
Below are some of the results, and you can view the complete article here.
• 52% increase in time on resource pages with content that is more targeted to the persona, specialty and stage of the marketing journey
• 91% increase in social shares of premium content and blog posts
• 411% increase in eBook, white paper and reference chart views with the ability to actually track and measure engagement
“We are honored to receive the HubSpot Impact Award: Services Innovation of the Year. We feel that HubSpot featured integrations add significant value to our clients at various levels of attracting, converting, closing and delighting their customers. Through the use of HubSpot, paired with these integrations, we can deliver additional value at many levels of the organization, integrating marketing with the strategic goals of the business,” said Elyse Meyer, Founder of Prism Global Marketing Solutions.
"Prism Global Marketing Solutions integrates inbound into every aspect of their business, marketing, and mission, and the HubSpot Impact Award: Services Innovation of the Year, is a true testament to their success. Since day one as a HubSpot Partner, their agency has been creating valuable, seamless interactions for their leads, prospects, and customers. Agencies everywhere can learn from their innovative tactics and impressive growth,” said Pete Caputa, Vice President of Sales at HubSpot.
Read the complete article, HubSpot Integrations: How to Use UberFlip & HubSpot to Drive Content Consumption & Generate Leads.
About Prism Global Marketing Solutions:
Prism Global Marketing Solutions is an inbound marketing agency and HubSpot Gold Partner providing strategic online and inbound marketing consulting and support to B2B organizations. Prism Global Marketing Solutions understands the constraints of marketing time and budgets, and finds the most unique and effective solutions for their clients to achieve the greatest return on investment from their marketing strategy. Services include: inbound marketing, digital marketing, search engine optimization, lead generation, marketing strategy, marketing automation, social media marketing, and marketing analytics.
http://www.prismglobalmarketing.com
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Elyse Meyer, Prism Global Marketing Solutions, http://www.prismglobalmarketing.com, +1 4807208552, [email protected]
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