Quicken Loans to Join Ryan Newman and Richard Childress Racing in 2014
Detroit, MI (PRWEB) September 25, 2013 -- Detroit-based Quicken Loans, the nation’s largest online home lender and country’s third largest mortgage originator, today announced it will join Richard Childress Racing (RCR) for the 2014 NASCAR Sprint Cup Series season and serve as the primary sponsor of Ryan Newman’s No. 31 Chevrolet SS for 12 races and associate sponsor for all remaining races. The move continues a strong partnership between Quicken Loans and Newman, whom they first sponsored in 2012.
“Ryan has shown that he is not only an incredible race car driver, but also someone with great integrity and class,” said Jay Farner, President and Chief Marketing Officer of Quicken Loans. “The way Ryan has handled some very tough situations this year, while also continuing to ignore the noise and perform at a high-level, made our decision to stick with him a no-brainer. He embodies what we stand for each and every day. ”
“Quicken Loans has been an integral member of my team and I am very excited to have them join me at Richard Childress Racing, as we continue to build on what has been a fantastic partnership,” Newman said. “My relationship with Quicken Loans goes beyond driving their car. I’ve gotten to know them and their business, becoming friends with them in the process. As they know, I will do my very best to perform on and off the track next year and well beyond.”
Since joining the sport, Quicken Loans has become active in both NASCAR and IndyCar racing. In addition to its sponsorship of Newman, the company is also title sponsor of the Quicken Loans 400 Sprint Cup Series race at Michigan International Speedway and an associate sponsor of Team Penske IndyCar drivers Helio Castroneves and Will Power.
“It’s great to have a partner like Quicken Loans join the family of RCR partners beginning in 2014 as we’ve watched them establish a strong program in our sport over the past two years,” said Richard Childress, president and CEO of RCR. “They run an exceptional mortgage business with a constant eye on technology and service, much like our race organization. In addition to the relationship they’ve built with Ryan, it’s important for them to also build strong business relationships with RCR and our partners.”
Quicken Loans will remain as the primary sponsor of Newman’s No. 39 Chevrolet fielded by Stewart-Haas Racing for the remainder of the 2013 Sprint Cup Series season. Newman currently sits ninth in the Chase for the NASCAR Sprint Cup.
“We are looking forward to an exciting end of the 2013 season, and Ryan’s run for the Sprint Cup championship. We’d also like to thank our partners at Stewart-Haas Racing. They’ve been instrumental in our success in the sport, and we thank them for sharing their expertise with us,” Farner added.
# # #
About Quicken Loans:
Detroit-based Quicken Loans Inc. is the nation’s largest online home lender and the country’s third largest retail home mortgage lender. The company closed a record $70 billion of volume across all 50 states in 2012. Quicken Loans generates loan production from web centers located in Detroit, Cleveland and Scottsdale, Arizona. The company also operates a centralized loan processing facility in Detroit, as well as its San Diego-based One Reverse Mortgage unit. Quicken Loans ranked #1 in customer satisfaction among all home mortgage lenders in the United States by J.D. Power and Associates in 2010, 2011 and 2012.
Quicken Loans also ranked among the top-30 companies on FORTUNE magazine’s annual “100 Best Companies to Work For” list for the last 10 consecutive years. It ranked in the top-15 of Computerworld magazine’s “100 Best Places to Work In Technology” for the past nine years, ranking #1 in 2013. The company moved its headquarters and more than 8,000 of its 10,000 team members to downtown Detroit. For more information about Quicken Loans, please visit quickenloans.com, on Twitter at @QLnews, and on Facebook at http://www.facebook.com/QuickenLoans.
About Richard Childress Racing:
Richard Childress Racing (http://www.rcrracing.com) has earned more than 200 victories and 14 championships, including six in the NASCAR Sprint Cup Series with the legendary Dale Earnhardt. RCR was the first organization to win championships in the Sprint Cup Series, NASCAR Nationwide Series and NASCAR Camping World Truck Series. Its 2013 Sprint Cup Series lineup includes Paul Menard (No. 27 Menards Chevrolet), Kevin Harvick (No. 29 Budweiser/Jimmy John’s/Rheem Chevrolet) and Jeff Burton (No. 31 Caterpillar/Cheerios Chevrolet). Its Nationwide Series program includes Brian Scott (No. 2 Shore Lodge/Armour Vienna Sausage/Fast Fixin’/Charter/Husky Liners Chevrolet), 2012 Nationwide Series rookie of the year Austin Dillon (No. 3 AdvoCare Chevrolet) and an all-star driver lineup on the No. 33 Menards/Rheem/WESCO/Armour Vienna Sausage/Hunt Brothers Pizza/Fast Fixin’ Chevrolet team. The NASCAR Camping World Truck Series program features 2012 Camping World Truck Series rookie of the year Ty Dillon (No. 3 Bass Pro Shops Chevrolet) and Brendan Gaughan (No. 62 South Point Hotel & Casino Chevrolet).
Victoria Araj, Quicken Loans, http://www.quickenloans.com, +1 (313) 373-3032, [email protected]
Share this article