Santevia Water Systems Inc. expands USA distribution of Alkaline Water Filtration Products beyond the specialty health market
Delta, BC (PRWEB) July 30, 2013 -- Santevia Water Systems (SWS) is proud to announce it has partnered with F&M Merchant Group (F&M) to increase distribution of its Alkaline Water Filtration Products in the United States.
To help bring affordable, eco-friendly, mineralized alkaline water products to US consumers, Santevia Water Systems has partnered with F&M Merchant Group to help broaden the availability of these products into more traditional retail stores.
"We are very proud to bring Santevia's success story in Canada to our valued retail partners in the USA," said George Fiscus, Managing Partner of F&M. "Demand for alkaline water products is exploding across all demographic targets. The F&M team is excited to introduce US retailers to the quality and differentiation in the category that Santevia represents."
Gone are the days of specialty health products being limited to specialty stores. With increasing awareness of personal health and wellness, the demand for health products including alkaline water has grown beyond the historical niche market of specialty health and is moving into mainstream.
"Drinking alkaline water is one of the best things you can do for your health. Santevia makes it easy and affordable" says Michelle Schoffro Cook, PhD, DNM, ROHP, an international best-selling and 15-time book author whose works include 60 Seconds to Slim and The Ultimate pH Solution. She is a doctor of traditional natural medicine and nutritionist and one of North America's leading natural health experts..
Santevia alkaline water products transform regular tap water into clean, mineralized drinking water that is slightly alkaline and contains natural minerals including calcium and magnesium, as recommended by the World Health Organization.
"The Santevia line of products has strong appeal for traditional consumers in the grocery, drug and mass channels. We have already received great feedback from our first retail contacts in grocery and drug on Santevia."
“Santevia is looking forward to working with F&M in the US market. With the demand for alkaline water products increasing so rapidly, Santevia needed an experienced but lean and nimble team to help drive its US market growth,” said Mike McLean, President of Santevia Water Systems.
About F&M Merchant Group
F&M Merchant Group has been successfully placing products in Grocery, Drug, Mass and C-Store channels across the USA for over a decade. Launching new brands and driving sales expansion into new channels for existing brands, F&M's team of sales professionals share over 90 years combined sales experience. Strategically located across the US, the F&M team members also share a background as former Vice Presidents, Directors and Buyers on the retail side of the buying desk.
About Santevia
Santevia Water Systems Inc., located in Delta, B.C. Canada, manufactures and distributes water filtration and mineralization products creating alkaline water in convenient, eco-friendly and cost-effective ways. Santevia revitalizes tap water by adding essential minerals creating alkaline, pH balanced water helping your body combat disease and stay healthy. Santevia also donates 10% of all profits to the Santevia Gives Back program which supports projects providing food, shelter, education and clean drinking water to those less fortunate.
Bruno Hoffman, Santevia Water Systems Inc, http://www.santevia.com, 1-866-943-9220, [email protected]
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