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Silicone Arts Lab's WorryLess Topical Filler Makes Frown Lines Disappear
  • USA - English


News provided by

Silicone Arts Labs

Jul 09, 2013, 11:05 ET

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Memphis, TN (PRWEB) July 09, 2013 -- Frown lines have met their match in WorryLess, a silicone-blend wrinkle filler and concealer by Dermaflage. WorryLess is a Botox alternative that hides glabellar lines - vertical wrinkles between the eyebrows also known as frown, anger or scowl lines - which make people look angry, worried or older.

“WorryLess gives consumers the opportunity to hide sure signs of aging in minutes,” said Dermaflage Chief Marketing Officer Jocelyn Atkinson.

WorryLess is a Botox alternative.

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WorryLess is applied using a simple, pain-free process that completely conceals these vertical wrinkles without damaging the skin. Users prime the wrinkle site, apply the product and then use the revolutionary texture pad to add a natural look and feel. The product conceals wrinkles without injections, potentially dangerous chemicals or doctor visits.

“This huge step for the anti-aging industry because it isn’t another plumping cream or injectable filler,” said Atkinson. “The unique silicone blend in Worryless seamlessly fills wrinkles, creating a topical camouflage that will give users the confidence they had in their youth.”

Prior to launching the new product, Dermaflage – an industry leader in functional cosmetics for recessed skin imperfections – put WorryLess through rigorous consumer testing during 2012. The process proved WorryLess to be an effective, easy-to-use way to conceal deep glabellar wrinkles.

“WorryLess tested very well with consumers. This is the breakthrough anti-aging cosmetic product people have long wanted,” said Atkinson. The product will officially debut at the premier beauty event Cosmoprof North America on July 14th in Las Vegas.

A supply of WorryLess, which lasts between one to three months, is now available for $50 at http://www.dermaflage.com/worryless.

About Dermaflage
Dermaflage is a topical filler that conceals skin imperfections for up to 36 hours. Designed for consumer ease of use, Dermaflage provides a cosmetic option for concealing recessed scars and skin defects on the face and body without surgery or injections. The first topical dermal filler on the market, Dermaflage simulates skin to fill indentions without detection. This break-through cosmetic is ideal for hiding a variety of scars resulting from acne, chicken pox, bite marks, cancer, and surgeries such as C-section or cleft palate. Dermaflage and WorryLess are cosmetic brands distributed by Silicone Arts Laboratories.

Megan Bonner, Silicone Arts Labs, +1 (901) 654-3499, [email protected]

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