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smarTours Finds Northern Lights is the Top Bucket List Experience with 47% of Travelers Listing it as Their #1 Choice
  • USA - English

A new survey of over a thousand travelers indicates they prefer seeing outdoor wonders more than renowned works of art.


News provided by

smarTours

Aug 26, 2019, 09:15 ET

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smarTours
smarTours

NEW YORK, Aug. 26, 2019 /PRNewswire-PRWeb/ -- According to a new survey from smarTours, 47 percent of travelers listed the Northern Lights as their ultimate bucket list travel experience. For this survey, smarTours surveyed more than 1,100 travelers on their top international bucket list experiences. Outdoor wonders consistently topped the list of bucket list travel experiences with 29 percent of travelers saying seeing Egyptian pyramids is their ultimate bucket list experience, followed by the Galapagos Islands (28 percent) and African safari (26 percent). Ranking at the bottom of the survey were art immersive experiences. The Mona Lisa (10 percent) and the Terracotta Army (9 percent) were at the bottom of the top 15 bucket list experiences.

The most interesting aspect of traveling for survey respondents is learning about a destination's history. 19 percent of surveyed travelers said hearing stories about a destination's background and culture is most important to them when traveling. Survey results indicated that respondents see traveling as an educational opportunity rather than an opportunity to flop and drop on a beach.

Additional smarTours survey findings included:
7 percent of travelers surveyed said meeting leprechauns is their top bucket list experience (it was not disclosed to survey participants that they aren't real!!).
14 percent of travelers said visiting a destination before it becomes trendy was the important reason for their travel choices.
Despite American's obsession with sports, only 3 percent of surveyed travelers said attending a once-in-a-lifetime sporting event was their top reason for traveling.
No one wants to get off the phone! Only 4 percent of surveyed travelers said getting off the radar and away from technology was their top reason for traveling.

"At smarTours, we've seen an increase in interest among our travelers in bucket list destinations that are natural wonders and outdoor activities. It's no surprise to our team that the Northern Lights were traveler's number one bucket list experience," says Kendra Guild, smarTours Director of Product & Operations. "As a result, we've been researching how to further incorporate the Northern Lights into our tours and we will have some exciting new developments to our 2020 offerings that we will be announcing soon."

smarTours offers a variety of tour options for travelers looking to check these experiences off their bucket list including:

Incredible Iceland with Northern Lights- $2,199/$315 a day
Splendors of Egypt- $2,499/$250 a day
Ecuador & Galapagos Islands Hopping- $4,999/$500 a day
Machu Picchu & Galapagos Island Hopping- $5,799/$363 a day
South Africa Highlights & Safari- $2,999/$215 a day
Kenya Wildlife Safari- $3,999/$334 a day
Cape Town & Safari Express - $2,149/$239 a day

Methodology:
Findings are based on a survey fielded by smarTours in June- July 2019 of 1,165 travelers. Selections for the survey were based on an open-ended survey of 2,199 travelers fielded in May 2019.

About smarTours:
smarTours is a leading provider of value-driven travel experiences to bucket list destinations worldwide. The company currently offers more than 50 guided tours to 62 countries across seven continents. All smarTours include international airfare, hotels in convenient locations, knowledgeable English-speaking local guides, in-depth excursions and sightseeing, and many meals. Based in New York City, more than 200,000 travelers have taken a smarTours trip since the founding of the company in 1996.

SOURCE smarTours

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