StrikeIron Celebrates 10 Years of Email Validation
Cary, NC (PRWEB) April 24, 2014 -- StrikeIron, the leader in end-to-end API management and cloud based-data solutions, celebrates the 10-year anniversary of its Email Verification product. Tonight, StrikeIron will celebrate with fellow industry leaders and email experts with a cocktail reception at MediaPost’s Email Insider Summit in Key Largo, Florida.
Created in 2004, the Email Verification API has greatly contributed to StrikeIron’s meteoric growth. The service enables organizations to verify that they are using safe and valid email addresses in their email marketing efforts. Thousands of customers have benefited from the solution over the past decade, including Party City, Lenovo, Procter & Gamble, and Lexmark.
“As email communication grew, we have evolved and enhanced our product for 10 years along with it,” said Bob Brauer, CTO and co-founder of StrikeIron. “It’s thrilling to see this product further develop as best practices, technology and business communication problems change, so we can keep bringing the best solutions to our customers. We’re all proud to celebrate this significant milestone, particularly with our colleagues and industry leaders at the Email Insider Summit event.”
StrikeIron’s Email Verification product launched after the success of Phone Validation and Address Verification APIs in 2004, enhancing the company’s focus on data quality services. By adding email capabilities, StrikeIron could offer customers validation solutions for the three primary communication mechanisms: email, phone, and mailing address.
In the early days of email verification, the biggest issue companies faced with collecting email addresses boiled down to preventing typos. Today, the product provides a number of email communication solutions, including positive sender reputation, reducing bounces, avoiding malicious email addresses, and list cleansing. Most of the product’s growth is focused on scalability to validate millions of email addresses in real-time to ensure the best possible performance for customers, as well as new functionality.
One of the most popular features added in the past 18 months is email hygiene, which goes beyond the verification that an email address exists, and flags any dangerous or malicious email addresses. Hygiene ensures a good sender reputation by finding suspicious email addresses so they can be removed from lists before they are ever contacted.
StrikeIron’s Email Verification Plus Hygiene API can integrate into any application including web forms, websites, CRM systems, marketing automation platforms, and eCommerce shopping carts. As a cloud-based solution, customers benefit from instant access to valid, accurate and actionable data. StrikeIron constantly evolves its algorithms in the background without disruption to a customer’s business operations – meaning no upgrades or installations are necessary.
Attendees of MediaPost’s Email Insider Summit can join StrikeIron at the 10-year celebration reception this evening. The three-day event for media, marketing and advertising professionals in the email industry takes place at the Ocean Reef Club resort.
About StrikeIron:
StrikeIron® serves customers around the world by delivering an end to end API Management cloud platform, IronCloud®, and data-driven API solutions. We provide email verification and hygiene, address verification, phone validation, phone append, SMS text messaging, and sales tax solutions to organizations in a variety of markets. StrikeIron solutions are delivered as Web services that can be easily integrated into any application or system. Additionally, our solutions are pre-integrated into leading platforms like: Magento, Marketo, Eloqua, Salesforce.com, ExactTarget, Informatica, Oracle CRM On-Demand and more. Visit us on the web at http://www.strikeiron.com.
Cheyanne Ritz, StrikeIron, http://www.strikeiron.com, +1 (919) 678-7651, [email protected]
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