Thriving in the Digital Economy: The Innovative Finance Function
New York, NY (PRWEB) December 11, 2015 -- The future looks bright for a career in finance. That’s what finance professionals are saying about their vision for the profession, but they also say that further developing their effective use of technology will underlie their success to a great degree. That’s the primary conclusion of a new study conducted by CFO Research and sponsored by SAP, a business software company. The full report, Thriving in the Digital Economy: The Innovative Finance Function, is available for download at http://www.cfo.com/research
Based on a global survey of 1,544 finance executives, the research finds that the finance professional of the future must be poised to take on an even greater role, and new responsibilities, in all aspects of value creation in the business, to ensure that the company achieves its financial targets. To do so, they see the need for increasing digitalization and automation that will allow the finance function to deliver on the promise of real-time analytics and business model innovation.
"CFOs see the pace of change accelerating, largely due to advances in information technology and global connectivity," says David W. Owens, Editorial Director of Research and Custom Content at CFO Publishing. "What that means is they expect their teams will have to be able to act even more quickly and decisively just to keep up, and so the pace of interaction between finance and business management will also be stepped up.”
The comprehensive survey identifies nine important trends that are shaping the finance professional's career. It also provides five key actions that executives can take to make sure their finance teams are ready for the future:
1. To become a leader in your company, expand your view.
2. Turn finance into a team of information analyzers, not data caretakers.
3. Adapt technology to a new generation of finance professionals.
4. Transform expectations, and extend the use of advanced analytics throughout all functions.
5. Strengthen your expertise--educate yourself about real-time analytical capabilities.
The complete report can be downloaded at http://www.cfo.com/research
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About CFO Research
CFO Research is the sponsored research unit of CFO Publishing. CFO Publishing and its Innovation Enterprise brand are the leading global voice in enterprise information and innovation providing access to cutting edge thought leadership content across 7 distinct channels including Finance, Big Data, Analytics, Strategy, Innovation, Digital, & Operations. We specialize in serving the information needs of the senior finance and business executive with focused and award-winning content targeted to the Chief Financial Officer, Chief Data Officer, Chief Strategy Officer, Chief Innovation Officer, Chief Digital Officer & Chief Technology Officer. In addition to content channels, our products and services include live conferences & summits, on-demand video content, webcasts, white papers, lead generation services, custom events and custom research. Whether it's delivered online or in person, everything we produce reflects the company's unshakable belief in the power of information to spur innovation within and across the communities we serve.
Danielle Balestra, CFO Publishing, http://ww2.cfo.com, +1 2124884706, [email protected]
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