Top Mexican Department Store Partners with Professional Access to Launch New E-Commerce Site to Enhance Shopping Experience
(PRWEB) November 20, 2014 -- A leading Mexico City-based department store has successfully launched its new e-commerce storefront with the help of the team at Professional Access. Built on a leading e-commerce platform, the new site utilizes retail industry best practices and best-of-breed technologies to deliver a seamless customer shopping experience.
The company, a leading department store retailer catering to mid- to high-income shoppers, first partnered with Professional Access over a year ago to migrate to a more advanced search technology. Based on the success of the original project, the company once again selected Professional Access as its implementation partner to migrate its existing online storefront to a new e-commerce platform. Professional Access designed and implemented the new site, and provided integrations with a variety of digital commerce technologies and related applications. Among these the most significant ones are integration with a hosted recommendation engine to suggest most relevant products; a new order management system for multi-channel fulfillment; and a web experience management tool designed to significantly enhance the online customer journey.
“We’re excited to deliver these advanced technologies and the global best practices that are vital to driving new growth in Mexico’s retail market,” said Babu Venkatesh, Chief Executive Officer of Professional Access. “Our work with such a respected and successful Mexican retailer directly supports our own strategic expansion into what is now the second largest e-commerce market in Latin America.”
Built using Professional Access’s expertise in digital commerce technologies, industry best practices, omnichannel retailing, and systems integration, the new solution has already boosted the efficiency of the retailer’s IT team. Pulling more than 600,000 products and SKUs from the retailer’s ERP system, the solution processes the data to automatically create an online product catalog—all without the need for manual intervention. Deployment of the new experience management application has given business users greater control over site-wide content management and customization of category and subcategory pages.
To meet the growing demand for popular online payment options, the solution also includes technologies that support the use of local payment methods—a feature that immediately helped boost conversion rates and improve overall customer satisfaction.
About Professional Access
Professional Access (PA), a Zensar Technologies Company, is an Oracle Platinum Partner and industry leader specialized in Oracle Commerce implementations. PA has successfully led and delivered over 175 implementations for Fortune 2000 brands. PA’s end-to-end offerings around commerce consulting, technology delivery and business operations are positioned as a one-stop-shop to meet diverse needs of clients in their commerce journey. With industry-specific solution frameworks and technology accelerators combined with the largest talent pool of Oracle Commerce experts, PA has uniquely enabled clients to maximize their ROI with faster time-to-market and competitive differentiation. For more information, visit our website at http://www.professionalaccess.com
Nishant Tandon, Professional Access, http://www.professionalaccess.com, +91 8041377900, [email protected]
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