Trail, BC dealership features online model research pages

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Trail, BC dealership features online model research pages

In an effort to ease the car buying experience for Trail area shoppers, AM Ford is introducing its Ford model research and comparison pages.  These pages feature basic information on all models in AM Ford's inventory, as well as information on top competitors. The pages are still in the process of being built, so not all models currently have a research page, however, it is expected that they will be completed in the coming months. 

An example is that of the  2018 Ford Focus. The page describes the Focus and some of its basic inclusions. Page visitors can also easily access the dealer's Focus inventory, view pricing details and schedule a test drive. The page also features photos of the Focus, inside and out, as well as links to other research pages. 

The site does not currently have comparison pages, but they are in the plans going forward. Comparison pages will put Ford models head-to-head with top competitors. For example, shoppers can expect to find a comparison between the Ford Fusion and Toyota Corolla. 

These pages will generally feature initial information on two models in the form of an easy-to-read table in an effort to help consumers determine which vehicle is better for them. Model research pages continue to be constructed and are expected to be completed for all models in the inventory by early 2018. 

Customers with additional questions on model research are encouraged to contact AM Ford toll-free at 1-800-961-0202 or stop in at 2795 Highway Drive, Trail, BC V1R 2T1 

Media Contact: Dan Ashman, AM Ford, 855-622-2964,

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