Under Armour and Stephen Curry to Launch the Curry Two in China on September 6th
Baltimore, MD (PRWEB) September 03, 2015 -- This summer, Stephen Curry will visit China, Japan and the Philippines on his first-ever tour of Asia with Under Armour. When he arrives in Beijing on September 6th, the Curry Two will launch exclusively in China, followed by September 7th releases in Japan and the Philippines.
The Curry Two is the first basketball shoe to feature a full-length Charged Cushioning midsole unit and a UA SpeedForm seamless upper. The precision fit of UA SpeedForm technology and adaptive responsive nature of Charged Cushioning optimizes Stephen’s one of a kind skill set.
“The first time I put my foot in the Curry Two, I knew having Charged Cushioning through the whole shoe would be a performance difference-maker,” said Curry. “I’ve been wearing the Curry Two all summer in my workouts, and I'm excited that the design and performance of the shoe will not just enhance my game, but it will provide all basketball players with real innovation that works.”
Charged Cushioning® System
The full-length Charged Cushioning unit in the midsole absorbs impact and converts it into a responsive burst to enhance Stephen’s first-step and change of direction.
UA SpeedForm® Technology
The UA SpeedForm Technology upper molds precisely to Stephen’s foot, providing free range of motion and strategic stability so he can stop and go, cut and change speed without restrictions. The perforated engineering in the UA SpeedForm keeps the Curry Two lightweight with durable breathability.
Locked in Stability & Control Technology
The Curry Two’s external heel counter locks in the foot and eliminates sliding for a secure fit. The rubber outsole with an organic herringbone traction pattern offers supreme underfoot control and multi-directional grip of the court. External shanks in the arch and forefoot provide midfoot and lateral stability. A high abrasion skin on the toe tip increases durability to support Stephen’s quickness and change of pace.
“In the Curry Two, Stephen has freedom of movement, responsive cushioning and strategic stability,” says Dave Dombrow, Vice President of Design, Footwear and Accessories, Under Armour. “What makes Stephen great is that he plays the game like no one we've ever seen, and at any moment he’s going to do something on the court we didn’t think possible. We drew from that to build him a shoe that allows him to play untethered and unpredictable, while staying in complete control of his every movement and speed.”
“Iron Sharpens Iron” Curry Two
The lead colorway of the Curry Two, “Iron Sharpens Iron,” is inspired by Stephen’s relentless commitment and dedication to make his teammates better through his play and leadership. Stephen’s motto, “Make My Teammates Better,” serves as the foundation for how Stephen mentally approaches the game of basketball. His strength and fortitude serves as a source of strength for his teammates and the team.
The grey upper features a back layer of yellow that pops through perforated patterning. The midsole's orange to yellow fade also incorporates detailed speckles to represent the forging of metal.
Curry Two Availability
The “Iron Sharpens Iron” Curry Two, and three additional colorways, will go on sale in China beginning on September 6th. Limited pairs will also be available in Tokyo and Manila on September 7th.
The “Iron Sharpens Iron” Curry Two also launches globally on October 24 for $129.99.
Follow @UABasketball on Twitter and Instagram for information about additional global retail launch dates and colorways.
About Under Armour, Inc.
Under Armour (NYSE: UA), the originator of performance footwear, apparel and equipment, revolutionized how athletes across the world dress. Designed to make all athletes better, the brand's innovative products are sold worldwide to athletes at all levels. The Under Armour Connected Fitness™ platform powers the world’s largest digital health and fitness community through a suite of applications: UA Record, MapMyFitness, Endomondo and MyFitnessPal. The Under Armour global headquarters is in Baltimore, Maryland. For further information, please visit the Company's website at http://www.uabiz.com.
Danielle Daly, Under Armour, http://www.ua.com, +1 410-246-5768, [email protected]
Share this article